1. You haven’t earned it yet
2. You haven’t paid your dues
3. People will see through you
4. Who are you to do X?
5. You’re not ready
6. You’re too young
7. You’re too old for start-ups and tech; it’s only young kids that succeed
8. People will laugh at you
9. People expect you to fail
10. You can’t do it on your own
11. You don’t have the experience
12. You haven’t done this before so you won’t be successful
13. You can’t launch a business
14. You don’t know how to sell
15. People won’t buy from you
16. People will reject you
17. You suck at cold calling
18. You’re not an author; you can’t write a book
19. Your audience isn’t big enough
20. You don’t have the right skills, experience, education, network, mentor....
21. You will fail (again)
22. You can’t be as successful as others
23. You don’t have what it takes
24. You don’t know what to do first
25. Your product should be perfect before you launch
26. You’re not an expert
27. You don’t have the confidence it takes
28. No one will pay for your product, they could do it themselves or just Google it
29. It won’t work
30. Someone will launch a better version of your idea
31. The marketplace is too crowded
32. People won’t choose me
33. You won’t be good enough
34. You can’t run your own business; that’s only for real entrepreneurs
35. You’re not a real entrepreneur
36. You don’t have the right strategy
37. You need a business background
38. You can’t make money from an idea you’re really passionate about
39. You can’t stay focused
40. You don’t have what it takes to be truly successful in the world
41. It won’t work so don’t waste more time
42. Your family doesn’t even think you can do it
43. You’re a fraud
44. You’re not cut out for success
45. Entrepreneurship is for men; women can’t hack it
46. You don’t have a good idea
47. Other people think you have it together, if you do X, they’ll see you don’t
48. You’ll annoy people by calling them about your product
49. People don’t want to be bothered
50. If people don’t like your ‘big idea’, what else do you have going for you?
51. It won’t work
52. Your idea won’t make money
53. You don’t have the passion for it/to succeed
54. Nothing comes easy to you, so don’t bother
55. You don’t have the credentials
56. Your friends with jobs will think you’re a joke for trying to start your own company
57. People will figure out you have no idea what you’re doing
58. If you fail, your friends/former colleagues will laugh at you
59. Stick to what you know
60. You’ll never figure out all the processes for building a business
61. You’re not a people please; people will think you’re just out to ‘get’ them
62. You’re too disorganized
63. I don’t know how to charge people
64. No one will buy from you (and why should they?)
65. If you try and your business fails, you’ll have to get a minimum wage job and make $50k for the rest of your life
66. You’re just not cut out for this/entrepreneurship
67. You’re fooling yourself by thinking there’s a viable business here
68. Someone else is better than you
69. You don’t have the physical presence of a CEO
70. You have no idea what you’re doing. You’re a dreamer, not a doer
Now, here is the most important thing - do you agree with your inner critics?